A Blended + Collaborative Workforce
Guided by each project’s goals and scope of work, SoGo builds customized teams that deliver communications materials for worthy cause marketing initiatives.
- Team members unite to create a unique, cross-disciplinary workforce: BIC students (future professionals and industry leaders), who work under the supervision as well as alongside world-class professionals, BIC alumni, members of the BIC faculty, and selected advisors from BIC’s expert consulting board.
- Depending on the project, additional CCNY faculty from the social sciences and STEM fields can also work on teams.
- Drawing from a dynamic and unrivaled talent pool, SoGo’s customizable approach leverages multiple perspectives, backgrounds, skills, levels of expertise, etc. to deliver action-driving, behavior-changing solutions.
Project outcomes are inspired by SoGo’s unique understanding of our society, informed by our regular polling about how diversity of thought and social attitudes affects behavior today.