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  • Jeremy Busch

    BIC Faculty, VP of Brand at Good Sam

    Jeremy has spent a career in the marketing and advertising industry. He is currently the VP of Brand At Good Sam, a company that helps people see the US in style. Prior to that he had a long stint at Edelman becoming Head of Strategy where hes led strategy across personal care, tech and food & beverage, and is passionate about projects that change culture and build trust through brand actions and advocacy, including TAZO Tree Corps, DM+C Pledge for Paternity Leave, and Good Humor New Jingle for a New Era. His proudest campaign moments have been making it to the front page of Reddit, getting a shout-out from Nancy Pelosi, and seeing one of his strategies become a NYTimes article.

    Jeremy uses his past experience as a coach to motivate, mentor, and create mischief with his clients, colleagues and students.