NIH Grant with Memorial Sloan Kettering
As part of a $750,000 U54 grant from the National Institutes of Health (NIH), BIC partnered with Memorial Sloan Kettering in a social marketing communications campaign to increase vaccination rates among immigrants at the Mexican Consulate here in New York City.
The project required strategic development which guided an integrated communications campaign that included videos, posters, brochures, and environmental graphics using the consulate as media.
The project required strategic development which guided an integrated communications campaign that included videos, posters, brochures, and environmental graphics using the consulate as media.
