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Start Thinking Like a ‘Big Brand’

By BIC CCNY Posted on 11/14/2022 16:53

#ReadUP BIC Professor Will Parker’s article in Adweek.


R&D Should Be Your Company’s Flagship Brand >> Here’s How.

By BIC CCNY Posted on 11/14/2022 16:38

#ReadUP on BIC Professor and Founding Faculty Sandra Stahl’s recent article.


Calling All Creatives >> The Run-Down on Spec Ads

By BIC CCNY Posted on 11/11/2022 14:16

What are you capable of creating when there’s no limits?


Guess What We’re Reading at BIC?

By BIC CCNY Posted on 11/07/2022 13:38

#ReadUP: “The Climate Optimist Handbook” by Professor Anne Therese Gennari


The Power of Tomorrow, Today >> Kamillah Collins is a 2022 ADCOLOR FUTURE

By BIC CCNY Posted on 10/31/2022 14:19

Bravo to Kamillah Collins (BIC ‘24) who has been selected as a 2022 ADCOLOR FUTURE!


Wish We COULD Say More… Meta Foresight Team visits BIC

By BIC CCNY Posted on 10/26/2022 15:17

Meta visits Class of 2024 BICsters for a 2-day “forecasting conference”


BIC Climate Optimists to the Rescue

By BIC CCNY Posted on 10/26/2022 13:42

Climate Optimist Anne Therese Gennari teaches BIC one-credit course.


Let’s Get REAL: A Conversation with TLF + Omnicom

By BIC CCNY Posted on 10/18/2022 13:18

The BIC Class of 2024 are special guests at a networking event hosted by The LAGRANT Foundation and Omnicom.


BIC Portfolios in Review >> Fall 2022

By BIC CCNY Posted on 10/18/2022 13:09

The Fall Portfolio Reviews are an important checkpoint in second-year portfolio development.


The Time to S.A.V.E. is Now >> BICsters Fight for a Safer Harlem

By BIC CCNY Posted on 09/26/2022 14:00

2nd year BICsters meet their Non-Profit Capstone client, Harlem Mothers Stop Another Violent End (S.A.V.E.)